Your Privacy Matters to Us
When you order a cake, request a quote or contact Cape to Cake, you trust us with some of your personal information. This notice explains what we collect, why we need it, who we may share it with and the choices you have regarding your information.
Privacy in plain English
Cape to Cake collects the information we reasonably need to communicate with you, prepare and fulfil your order, arrange collection or delivery, process payment, provide customer support and operate our website.
We do not sell or rent your personal information to advertisers or unrelated third parties.
Who We Are
Cape to Cake is a division of Lala Cute (Pty) Ltd and operates from Bellville, Cape Town, South Africa.
For purposes of the Protection of Personal Information Act, 2013 (“POPIA”), Cape to Cake / Lala Cute (Pty) Ltd is the responsible party for personal information processed in connection with our business and services.
Personal Information We May Collect
The information we collect depends on how you interact with Cape to Cake. We do not necessarily collect every type of information listed below from every customer.
Contact Information
Your name, surname, email address, telephone number and other contact information you provide.
Order Information
Cake size, flavour, filling, theme, colours, inscriptions, celebration date, collection details and other customisation choices.
Billing & Delivery
Billing information, delivery address, venue details, recipient or contact-person information and delivery instructions where applicable.
Images & Design Files
Inspiration photographs, logos, photographs, artwork, names, wording or other files you provide for custom cakes, edible prints or branded products.
Communications
Emails, website enquiries, quote requests and other correspondence relating to your order or enquiry.
Website Information
Information such as IP address, browser type, device information, cookie identifiers and website interactions where collected by our website tools.
Allergy & Dietary Information
You may choose to tell us about an allergy, intolerance or dietary concern that is relevant to an order.
Because certain health-related information may receive additional protection under POPIA, we ask customers to provide only information that is genuinely relevant to the order.
Children's Information
Our website and ordering services are intended for adults placing orders.
We do not intentionally ask children to create accounts or submit personal information directly to us.
However, customers sometimes provide a child's first name, age, photograph or other information for a personalised birthday cake or edible print.
We encourage customers not to provide more personal information about a child than is necessary for the cake design.
How We Receive Your Information
We usually receive personal information directly from you, including when you:
- Place an order through our website
- Request a custom cake quote
- Complete a website contact form
- Send us an email or message
- Provide information during an order consultation
- Submit photographs, logos or inspiration images
- Arrange collection or delivery
- Contact us regarding an existing order
- Submit a sponsorship or business enquiry
In some circumstances we may receive information from another person. For example, someone may place an order for a gift and provide the recipient's delivery details, or a company may provide the details of an employee who will receive a corporate order.
What Information Is Required?
Some information is necessary for us to enter into or fulfil an order.
For example, we usually need enough information to identify the order, communicate with the customer, receive payment and arrange collection or delivery.
Other information may be optional.
How We Use Personal Information
We may process personal information for purposes including:
- Creating and managing customer orders
- Preparing quotes and responding to enquiries
- Customising cakes and other products
- Communicating about order details or changes
- Processing and confirming payments
- Arranging collections, deliveries and venue setup
- Providing customer support
- Handling complaints, refunds or disputes
- Maintaining accounting and business records
- Preventing fraud, misuse or security incidents
- Improving our website and customer experience
- Complying with applicable legal obligations
Depending on the circumstances, processing may be based on your consent, our agreement with you, a legal obligation, the protection of legitimate interests, or another lawful ground permitted by POPIA.
Payments & Card Information
Online card payments are processed through secure third-party payment services such as Yoco.
Cape to Cake does not receive or store your complete payment-card number, card security code or other full card credentials used to process a card transaction.
We may retain information associated with the transaction, such as the amount paid, payment status, date, reference number or transaction confirmation for accounting and order-management purposes.
EFT payments may also result in payment-reference or transaction information being associated with your order.
When We Share Information
Cape to Cake does not sell or rent personal information.
We may share limited personal information with service providers when reasonably necessary to operate our business or complete your order.
Payment Providers
Information required to securely process and confirm payments.
Delivery Contractors
Delivery address, recipient name, contact number and relevant delivery instructions where required to complete a delivery.
Website & Technology Providers
Hosting, security, website maintenance, email, analytics and other technology services used to operate our website and business systems.
Professional Advisers
Accountants, legal advisers or other professional service providers where reasonably necessary.
We may also disclose personal information where required or authorised by law, legal process, regulatory requirement or a lawful request from a competent authority.
View Delivery & Setup information →Delivery Information
Where Cape to Cake arranges delivery through a delivery contractor, we may provide the contractor with the information reasonably required to complete that delivery.
This may include:
- Customer or recipient name
- Delivery address
- Contact telephone number
- Delivery date and time information
- Venue or access instructions
Delivery contractors should use this information only for purposes connected with completing the relevant delivery.
Photos, Logos & Custom Artwork
Custom cake orders may require customers to upload or send photographs, logos, artwork, names or other personalised material.
We use this material to prepare or quote for the requested product.
Cape to Cake may photograph completed products for business records, portfolio purposes or to showcase our work.
Where an image contains clearly identifiable private personal information, such as a customer's personal photograph, we will take privacy considerations into account before using that image publicly.
Cookies & Website Technologies
Our website uses cookies and similar technologies to provide essential functionality, remember preferences, understand website usage and support certain website features.
Necessary Cookies
These support essential website functions such as security, checkout functionality and remembering cookie preferences.
Functional Cookies
These may support enhanced website features and third-party functionality.
Analytical Cookies
These may help us understand website traffic and how visitors interact with our website.
Advertising Cookies
Where used, these may support advertising, measurement or related marketing functionality.
Our cookie consent tool allows visitors to accept, reject or customise optional cookie categories. Necessary cookies may remain active where they are required for essential website functionality.
You can also manage or delete cookies using your browser settings, although disabling certain cookies may affect how parts of the website function.
Marketing Communications
Order-related messages, payment confirmations, collection information and other operational communications are separate from promotional marketing.
Where Cape to Cake sends electronic promotional communications, we will do so in circumstances permitted by applicable law.
You may ask us to stop sending promotional communications to you at any time.
Reviews, Social Media & External Services
Our website may contain links to external websites, social-media services or third-party platforms such as Google.
If you choose to leave a Google review, interact with our social media or visit another third-party platform, that service processes information in accordance with its own privacy practices.
Cape to Cake Google Reviews →Information Processed Outside South Africa
Some website, email, cloud or technology service providers may operate infrastructure outside South Africa.
Where personal information is transferred or processed outside South Africa, we will take reasonable steps to ensure that the transfer is handled in accordance with applicable requirements under POPIA.
How Long We Keep Information
We do not intend to keep personal information indefinitely.
Information is retained for as long as reasonably necessary for the purpose for which it was collected, including:
- Completing and administering an order
- Customer service and dispute resolution
- Accounting and financial record keeping
- Fraud prevention and security
- Legal or regulatory requirements
Certain transaction, invoice and accounting records may need to be retained for longer periods where required by South African law.
When personal information is no longer required, we may securely delete, destroy or de-identify it where appropriate.
How We Protect Your Information
Cape to Cake takes reasonable technical and organisational steps to protect personal information against loss, unauthorised access, misuse, alteration or disclosure.
Measures may include secure website technology, restricted access to business systems, password protection, payment processing through specialised providers and appropriate security practices.
Security Incidents
If we become aware of a security compromise involving personal information, we will assess the incident and take appropriate steps in accordance with applicable law.
Where POPIA requires notification to affected persons and/or the Information Regulator, we will follow the applicable notification requirements.
Your Rights Under POPIA
Subject to the requirements and limitations of applicable law, you may have the right to:
Be informed when personal information about you is being collected and how it is being used.
Ask whether we hold personal information about you and request access where permitted.
Request correction of inaccurate, outdated, incomplete or misleading personal information.
Request deletion or destruction where the legal requirements for doing so are met.
Object to certain processing of your personal information where POPIA gives you that right.
Object to or opt out of qualifying direct marketing communications.
We may need to verify your identity before providing access to personal information or actioning certain privacy requests.
Questions or Privacy Complaints
If you are concerned about how Cape to Cake has handled your personal information, please contact us first so that we have an opportunity to investigate and assist.
You also have the right to approach the Information Regulator (South Africa) regarding a POPIA complaint.
Changes to This Privacy Notice
We may update this Privacy Notice when our business, website, service providers or legal obligations change.
The latest version will be published on this page together with an updated revision date.
Where a change materially affects the way we process personal information, we may take additional reasonable steps to bring the change to the attention of affected customers where appropriate.
We need your information to make your order — not to make your information our product.
Cape to Cake uses customer information to provide our products and services, operate our business responsibly and meet our legal obligations. We do not sell customer personal information.
Want to ask about your information?
Contact Cape to Cake if you would like to ask a privacy question, request access or correction, object to certain processing or raise a concern.